The fall of 2000 was a time of innocence. Clinton was President. The Twin Towers were still standing. And Bob Seger still had his dignity. Then the Briefs burst onto the scene like a neutron bomb with the audaciously titled ???Hit After Hit??? and the punk rock landscape was changed forever.
Their ???77-style pop punk is loud, raucous and fierce, yet cohesive and hooky and hilarious. The Briefs are like a team of Chinese acrobats falling down the stairs on purpose. And when I say ???pop??? I mean popular in the broadest sense possible. The fifteen year-old mall hottie is a fan, but so is the 40 year-old stalwart with the pristine Undertones collection. Sure The Briefs wear their influences on their sleeve ??? Adverts, Buzzcocks, Weirdos to name just a few -- but they cop to them like junkies caught tying off in the alley with a skinny tie. They can???t help it. It???s in their blood. Listen you???ll understand. The groove is familiar but they???ve got a sound that???s all their own and uniquely unique.
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